Over the years I’ve had products that weren’t successful. Tastes changes or perhaps I didn’t gauge customer interest very well. For whatever reason, I’ve had to face the fact that it just isn't feasible to continue to sell a particular item.
As time progressed I’ve learned to take these realizations in stride. First, I review my price point. From time to time I’ve lowered my price on an item and it seems to fly off the shelves! If that doesn't work, I reevaluate the product details to see if any elements can be salvaged. If they can, I create a new item. But there are times when I’ve realized that a product just doesn’t hit the mark. If the quality is up to snuff, I usually include the surplus as a surprise special gift in new orders. I learned to view these situations as little bumps in the road knowing that I can always bounce back.
What products or services have you abandoned on the road to success? What did you learn?
Wishing you a week of amazing sales success!